October 9, 2004
Teens test sema codes
In a new world where ordinary objects like walls, furniture, billboards and that package of frozen salmon in the deli case would be able to "talk" to you via your camera cell phone, Qwest will be demonstrating what that world might be like with a scavenger hunt Saturday in downtown Minneapolis featuring about 125 Twin Cities area high school students armed with Nokia camera phones, reports the St Paul Pioneer Press.
"The teen-agers, divided by their high schools into five teams, will be given Nokia camera phones and sent out into a designated area of downtown to hunt down semacode stickers, which will be plastered in various places for the teams to find.
By using their camera phones to take a picture of the semacode and uploading the picture to a computer, the teens get information sent back to their cell phone in a text message that will tell them how many points and dollars they have earned and give them clues to find more semacodes. The teams can rack up to $5,000 and the one with the most points wins a free concert from a band called Yellowcard later this month."
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