Picture messaging loses its appeal

Yet another article, this time by the MediaGuardian, on the declining number of picture messages sent over UK networks.

"Research shows that the frequency with which camera phone owners are sending picture messages is decreasing as the overall user base grows. A year ago 8% of early adopters were sending a photo message once a day, which has dropped to 3%.

More than one in three users admit to never using their camera-enabled phone to send pictures, up from a quarter a year ago.

The average number of photo messages sent per user per month has dropped
from 6.1 to 3.7, although the decrease can be partly explained by the fact that more recent converts are as unlikely to be enthusiastic as early adopters.

Figures from Continental Research show that there are now more than 7.5 million handsets in circulation capable of taking pictures, up from 3 million a year ago."

emily | 3:16 PM | Reports |
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