July 7, 2004

SMS barcode revolution kicks off in Ireland

3464SMSBarcode.jpg Textus, a young Dublin mobile software firm has introduced SMS bar codes that can be used in point-of-sale transactions, reports SiliconRepublic.

"Described as a multi-modal mobile ticketing and redemption solution, the M-Scan solution will allow Aircoach customers, for example, to buy tickets for the service by either IVR (instant voice response) or over the internet.

Once the credit card transaction has been completed a bar code for the appropriate quantity is sent instantly to the customer's mobile phone. When the customer is boarding an Aircoach vehicle they simply open up the message and swipe the bar code image over a barcode reader beside the driver and the transaction is complete."

“Nearly everybody has a mobile phone these days so we believe that there are serious advantages to be had in terms of other promotional or ticket-based events such as going to the cinema, a football match or concert. There are all kinds of possibilities that we are exploring,” Textus marketing manager Brian Hannan said.

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