March 7, 2004

Radio station seeks listeners' camshots

UK Galaxy radio station and wireless marketing company Flytxt have launched a multimedia messaging campaign inviting the station's listeners to snap and send their photos, reports Media Bulletin Online.

"The initiative kicks off this week when Galaxy DJs encourage listeners to send in photos of themselves and their friends doing weird and wonderful things. The funniest pictures will then be published on Galaxy's website for all listeners to see".