May 29, 2003
20SIX launches European Blogging and MoBlogging Platform
20six goes live, a weblogging community targeting people without weblogs. Based in Europe with local operations in the UK, France, Germany and the Netherlands, 20six is filling a gap left by Americanised US competition, by presenting the blogging platform in European user's own languages and cultural styles.
20six also offers users the option of moblogging via their cell phone, by posting picture or text messages directly to their blog from their handeset.
According to Azeem Azhar, UK Managing Director of 20six: "We predict that by 2010 more young people will be reading blogs than will be reading newspapers. Younger consumers are turned off by traditional media models - they are looking for something which gives them choice, interactivity and dialogue with friends with similar viewpoints. Blogs provide all this and more and that is why we believe they will play an increasingly important role in consumer's media consumption as time goes on..
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