July 31, 2003

New Commerce System Uses Barcode on Picture Phones


According to ZDNet, a Japanese firm has announced technology that allows camera-phone users to buy a product just by snapping a picture of it.

More from NE Asia Onnline :"Mediastick Inc said it will offer a trial e-commerce service, called Mediastick System, to cellular phone users, especially users of NTT DoCoMo Inc's cellular phones with built-in cameras that have megapixel level resolution, in September.

Users can automatically place orders for goods they want to buy, just by scanning an MS-MARK barcode, printed on a shopping catalogue, for example, with a camera of the cellular phone.

In the system, scanned data is transmitted to a server on the side of Mediastick, where the server makes an order request form based on the data it received from a cellular phone customer and sends it to e-shop owners, along with the customer's personal information. At the end of the process, e-shops deliver the ordered goods to the customers".